Intellectual Property Law

Trademark, copyright, trade secret, and licensing counsel for companies and creators who need to own and protect what they create.

OVERVIEW

Know what you own.

A single yellow lightbulb raised above a row of dark bulbs

Many companies find gaps in their intellectual property only when an investor, buyer, or competitor asks about it. A logo that was never cleared, code written by a contractor without an assignment, or a trade secret shared without a confidentiality agreement can surface at exactly the wrong moment. Any one of them can hold up a financing or reduce what a buyer is willing to pay.

We help clients identify what they own, register what should be registered, and put agreements in place so the rights stay with the business as it grows. We also review the IP terms in contractor and customer agreements before they are signed.

Most of that work involves trademarks and copyrights, from clearing a new name to licensing a brand or body of content to others.

BY THE NUMBERS
$225B+Estimated yearly cost of counterfeits, pirated software, and trade secret theft to the U.S.Source: IP Commission (NBR)
11.7 mo.Average wait from trademark filing to a final outcome in fiscal year 2025.Source: USPTO
92%Share of S&P 500 market value held in intangible assets, such as IP, at the end of 2025.Source: Ocean Tomo
475KNew patent applications filed with the USPTO in fiscal year 2025, up 2% from the year before.Source: USPTO
CLIENTS

Who we work with

Businesses and creators with names, work, or know-how worth protecting, from a first trademark filing to a managed portfolio.

Startups & Tech CompaniesEarly-stage companies securing ownership of their code and inventions before raising capital.
Consumer BrandsProduct companies clearing and registering trademarks and then enforcing them across marketplaces.
Creators & MediaArtists, studios, publishers, and media companies registering copyrights and licensing their work.
Healthcare & Life SciencesHealth and life sciences companies protecting proprietary technology and know-how.
Independent BusinessesOwner-led companies securing the names and logos their customers know them by.
E-Commerce SellersOnline sellers fighting counterfeits and copycat listings on Amazon and other marketplaces.
CAPABILITIES

What we handle

Protection and registration

Securing rights in names, work, and know-how.

Licensing and enforcement

Putting those rights to work and defending them.

I
Trademark clearance and registrationSearches before a name or logo launches, federal trademark applications, and responses to USPTO office actions.
I
License agreementsLicenses in and out for brands, content, software, and technology, with clear scope, royalties, and termination rights.
II
Copyright registrationTimely registration of software, written content, designs, and other creative works, preserving the right to sue for infringement and to recover statutory damages and attorneys’ fees.
II
Software and open-source termsEnd-user license agreements and review of open-source components, including copyleft licenses that can require releasing a company’s own source code.
III
Trade secret protectionConfidentiality practices, nondisclosure agreements, and employee and contractor policies that show the reasonable secrecy measures trade secret law requires.
III
Brand and content collaborationsCo-branding, merchandise, and collaboration agreements that set who owns new work and how revenue is split.
IV
Ownership and assignmentsInvention and IP assignment agreements that move rights from founders, employees, and contractors to the company.
IV
Cease-and-desist lettersSending infringement demands, responding to demands received, and negotiating coexistence or settlement agreements.
V
Portfolio maintenanceTracking renewal deadlines and maintenance filings, and watching for conflicting marks.
V
Online takedownsDMCA takedown notices and marketplace infringement reports, including Amazon Brand Registry complaints, when work or products are copied online.
VI
IP due diligenceReview of IP ownership and risks before a financing, acquisition, or licensing deal.
VI
AI and intellectual propertyOwnership questions around AI-generated work and the use of protected material to train AI models.
INSIGHTS

Recent intellectual property insights

View all insights
DIGITAL MEDIA & ENTERTAINMENT

Who Owns the Master? Default Ownership Rules in Recording Agreements

6 min. read Read more
INTELLECTUAL PROPERTY

Trademark Clearance Before the Rebrand: What to Check Before You Spend

6 min. read Read more
DIGITAL MEDIA & ENTERTAINMENT

The Exclusivity Clause: What Esports Creators Give Up Without Noticing

6 min. read Read more
NEXT STEP

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info@praetorianlegalservices.com

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835 Wilshire Boulevard, Suite 500
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